Macroeconomics in Small Business Finance

Amir Landsman developed an in-depth knowledge and understanding of macroeconomics during his studies at the world-famous Open University in Haifa, Israel. This institution of learning provides comprehensive educational services for students in eight departments that include the following disciplines:

•    History, Judaic Studies and Philosophy

•    Natural Sciences

•    Language, Literature and Fine Arts

•    Sociology and Political Sciences

•    Psychology and Education

•    Mathematics and Computer Science Studies

•    English

•    Management, Microeconomics and Macroeconomics

Landsman’s studies in the macroeconomics field prepared him for a career in the financial services industry and provided him with a unique perspective on the effects of stock market and currency fluctuations on the average investor.

As the study of large-scale movements in the financial marketplace, macroeconomics is inextricably linked with microeconomics. The shifts in global markets and economies have both direct and indirect effects on individuals and privately owned companies, regardless of their financial stake in the stock market. Changes in the prime interest rates for one country, for instance, can affect the availability of loans for large corporations and small businesses around the globe.

Even slight shifts in the world economy can have significant effects on individual businesses. Variations in currency values can increase or reduce the value of corporate assets or create limits on access to credit options for these companies. By acknowledging the importance of macroeconomic fluctuations in creating market conditions, company leaders like Amir Landsman can adjust their business enterprises and financial plans to meet these new challenges and achieve a greater degree of profitability and productivity in the ever-changing business world.